How to Optimize Your Website for Local Search Engine Optimization
Local search engine optimization (SEO) is the practice of tailoring a website for a local audience. Whether you have an establishment such as a store, restaurant or agency, optimizing your site for local searches will enable people in your vicinity to easily find you online.
Local SEO best practices include claiming your business page on Google My Business and other directories, building citations, and crafting content about local topics. All these can help boost your local rankings and make you stand out in search results.